The mission of the Grassroots Grants Program (GGP), facilitated by the American Golf Industry Coalition, focuses on increasing golf participation among underrepresented groups through the Make Golf Your Thing diversity, equity, and inclusion movement.
The Grassroots Grants Program aims to support charitable organizations committed to boosting golf participation among underrepresented communities, including Black, Latinx, Asian, Indigenous populations, women, members of the LGBTQ+ community, veterans, and individuals with disabilities. The program has allocated $1.8 million in awards to 155 organizations since its inception in May 2021, with a focus on enhancing diversity, equity, and inclusion within the sport.
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