The mission of the organization is to support horticulture and horticultural-related projects and those groups and individuals that are involved or directly related.
The Major Grant is awarded annually, offering up to $75,000 to support projects related to horticulture. It targets a wide range of beneficiaries including hospitals, schools, public gardens, community organizations, and museums, among others. The grant aims to enhance the field of horticulture and benefit related projects and programs.