Share Winter aims to improve lives through winter sports by making them accessible to a broader, more diverse community. The organization focuses on building efficient, effective, sustainable winter sports programs and pathways for ongoing participation, with a goal to share winter with 100,000 youth by 2028.
The grant program by Share Winter focuses on increasing access to winter sports for youth, particularly those from underrepresented and economically disadvantaged communities. Share Winter works with grantees such as public schools, ski clubs, non-profit ski areas, and departments of recreation to fund and support winter sports programs across the country. The organization not only provides financial assistance but also engages in monitoring, analysis, thought leadership, and strategic support for the programs it funds. It emphasizes long-term commitments, usually between 3-5 years, to ensure growth and impactful participation in winter sports. Priority is given to programs that include a significant percentage of participants who are non-white and/or come from low-income families, aiming to foster diversity and inclusivity in winter sports.